Articles › • Oct 29th 2025

The Hidden ROI of Routing: How One Click Saved $48,000

Route smarter, faster.

Layla Shaikley

Layla Shaikley [ Head of Product & Cofounder, Wise Systems ]

One territory tweak. One frequency shift. $48,000 in annual savings.

 

Routing doesn’t always need a full overhaul.

Sometimes, the biggest impact comes from one small — but strategic — change.

That’s exactly what happened when a distributor used Wise Systems’ Strategic Planner to model a simple frequency adjustment. No new trucks. No new tech. Just a smarter plan.

 

The Scenario

This distributor was running twice-weekly deliveries to a set of low-volume, low-revenue accounts.

Drivers were burning hours and miles servicing stops that didn’t justify the frequency.

It felt normal — until they questioned it.

With Strategic Planner, they simulated phasing those accounts to once a week, while keeping service consistent for higher-tier customers.

 

The Results

That single change — one frequency rule, one set of accounts — unlocked:

  • $48,000 in annual savings
  • Significant reductions in labor hours and fuel usage
  • Fewer overtime payouts
  • Lower risk of driver burnout
  • Zero customer churn (none of the accounts noticed the shift)

And most importantly — it only took a few clicks to apply.

 

The Power of Simulation

With Strategic Planner, teams can test “what-if” scenarios across an entire fleet without committing prematurely.

  • Want to model frequency changes by account tier? Done.

  • Curious what happens if you consolidate two territories? Easy.

  • Need to reduce drive time by 10% without adding trucks? Try it first.

No more months of whiteboarding or risky trial runs. Just data-backed simulations — and clear outcomes.

 

Want to see what one click could do for your business? Sign up for a demo below.

Let's talk.

We’d love to learn more about your routing challenges and see where we can help.

Some more info will help us get you in touch with the right people:

Like what you see? Sign up for our newsletter.