The real battle isn’t the software — it’s the buy-in.

No matter how good your routing technology is, reroutes often fail before they start. Why? Because operations teams get stuck in the crossfire of driver resistance, sales team skepticism, and leadership hesitation.

At Wise Systems, we’ve seen it all — and we’ve built tools and strategies to help you navigate the politics of planning.

Why Reroutes Get Blocked (Even When They’re the Right Move)

It’s not that people don’t want efficiency. It’s that they want to be heard — and protected.

Here are some of the most common objections we hear:

• “My route works fine. Why fix what isn’t broken?”

• “You’re just trying to cut heads and overload the rest of us.”

• “This won’t work in our market — it’s different here.”

• “We’ve tried rerouting before and it didn’t stick.”

These objections are often emotional — but they’re valid. And that’s exactly why your reroute strategy has to include a buy-in strategy too.

How to Build Confidence Across Your Team

We recommend a three-part approach:

1. Lead With Data (Not Just Directives)

Before you present a new routing plan, present the problem — with numbers.

Use visualizations to show:

• Uneven drive time across routes

• Missed windows or off-day deliveries

• Volume spikes that create burnout

When people see the imbalance — not just hear about it — they’re more likely to listen.

2. Create Custom Scripts for Each Stakeholder

You can’t pitch a reroute the same way to sales, drivers, and leadership.

Here’s how to tailor the message:

• For Drivers:

  “We’re anchoring your top stops. You’ll have fewer surprises and better balance.”

• For Sales Reps:

  “Your best accounts are protected. The new plan improves delivery windows and reduces complaints.”

• For Leadership:

  “This reduces overtime by 12%, adds capacity for growth, and improves on-time rates.”

We include these templates in our downloadable Reroute Buy-In Playbook (see CTA below).

3. Show, Don’t Tell — With Territory Previews

Wise’s Strategic Planner lets you visually preview proposed territories — before committing.

Bring drivers or sales reps into a working session and let them see:

• Their accounts

• Their new boundaries

• How stops shift (or don’t)

This transparency flips the script from “here’s what’s changing” to “what would you change?”

Real Customers, Real Alignment Wins

Many of our distributors faced early pushback. But once they involved reps early, anchored key accounts, and shared the data behind their decisions, they saw:

• Faster adoption

• Fewer complaints

• Higher-quality final routes

Reroutes don’t just change plans — they change trust dynamics. Wise helps you build both. Come to our Strategic Planner webinar to see the magic happen in 10 minutes.